ABOUT
Bowerbird Agency is a strategy-first marketing consultancy helping small businesses build clear, connected marketing systems that actually support growth. We believe marketing should be intentional, human-led, and grounded in how people make decisions, not driven by trends, algorithms, or constant content pressure. Our work focuses on clarity before content, systems before volume, and long-term impact over quick wins. If your marketing feels scattered, overwhelming, or disconnected from real business results, we help bring it back into alignment.
Who We Are
Bowerbird Agency is an independent, owner-operated business built by marketers and creatives who understand the realities of running a business and making decisions that have long-term impact.
Based in Apex, North Carolina, we primarily work with businesses serving local and regional communities across the Triangle and beyond. We’ve supported service-based businesses, retail brands, hospitality organizations, and locally rooted teams who need marketing that reflects both their values and their growth goals.
Our work is collaborative, grounded, and deeply practical.
We care about what works, what lasts, and what aligns.
With roots in Portland, Oregon, I've called North Carolina home since 2007. For nearly two decades, I've been a driving force behind the success of independent businesses and non-profit organizations across the country.
My career is marked by a unique blend of hands-on entrepreneurship and strategic marketing expertise. I've owned and operated award-winning retail and service businesses, while also leading thriving non-profit organizations. This dual perspective allows me to offer clients not only deep knowledge of marketing, development, and branding, but also the invaluable insights of a fellow business owner who understands the challenges and triumphs of growing a dream.
When I'm not working alongside incredible clients and community partners, you can find me exploring new destinations with my family, experimenting in the kitchen, or lost in a good book.
Alexis Jenssen
Founder, Marketing Strategist & Creative Director
Leif Jenssen
COO & Project Management
Originally from Yakima, Washington, I relocated to North Carolina with my family in 2007. That move marked the beginning of my journey with Alexis at Bowerbird Agency (formerly Alexis Jenssen Design).
Prior to joining Bowerbird, I honed my project management skills in the fast-paced film industry on the West Coast, including a 12-year tenure at the largest stop-motion studio in the country. Now, I channel that expertise into helping businesses thrive through the power of promotional products. It's incredibly rewarding to collaborate with clients, crafting unique items that elevate their brands and leave a lasting impression.
Outside of work, I cherish traveling with my family, firing up the grill, and relaxing in our yard. And as a loyal Seattle Mariners fan, I never miss a chance to catch a game!
Selah Jenssen
Marketing & Communications Coordinator
Originally from Portland, Oregon, Selah now calls North Carolina home. A recent graduate of East Carolina University, where she earned degrees in Communications and Gender Studies.
Selah has been part of The Bowerbird Agency since 2021 and plays a key role in supporting content creation and marketing strategy across our East Coast client base. Her work focuses on social media growth, brand alignment across platforms, and building omnichannel campaigns that are strategic, thoughtful, and effective.
Whether she’s developing multi-platform content plans or supporting mission-driven nonprofits and political campaigns, Selah brings clarity, care, and momentum to every project.
Our Approach
-
We do not start with posting schedules, platforms, or tools.
-
We start with understanding your audience, your offer, and your goals, then build a marketing system that supports the full customer journey. That means making sure your website, messaging, email, social presence, and campaigns work together rather than competing for attention.
-
We believe fewer, better assets outperform constant output.
-
We believe consistency matters more than frequency.
-
We believe strategy should guide every decision.
-
That philosophy shapes everything we do.
How We Work With Clients
Some clients work with us in a consulting capacity, gaining clarity, direction, and frameworks they implement internally. Others partner with us for ongoing support across strategy, content, and campaigns.
Our work often includes brand and messaging clarity, website and SEO alignment, email and content strategy, and integrated campaign planning. Every engagement is tailored to your goals, team capacity, and priorities.
We focus on helping you do the right work, not just more work.
If you’re looking for a marketing partner who values clarity, intention, and long-term results, we’d love to learn more about your business.
The best place to start is a complimentary consultation. From there, we’ll help you determine whether we’re the right fit and what a smart next step looks like.
Human-First, Thoughtful Marketing
We use modern tools, including AI, thoughtfully and transparently as part of our process. AI may support brainstorming, outlining, or efficiency behind the scenes, but it never replaces strategy, brand voice, or human judgment.
Every recommendation, message, and campaign is reviewed and guided by real people who understand nuance, context, and responsibility. Marketing works best when technology supports human insight, not when it replaces it.
This approach allows us to build marketing systems that are effective, sustainable, and aligned with our clients’ values.
community
Alexis was honored to be asked to participate in the Town of Apex's 150 celebrations by sharing her Apex Story.
Alexis discusses the Apex Gives Back event in downtown Apex.
The Bowerbird Agency team is committed to the health and wellness of our community and we love working with our town, residents, and local entrepreneurs on collaborative projects like the Town of Apex Parklet Project.
PRESS