Marketing Agency in Apex, NC | The Bowerbird Agency
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Marketing That Moves Beyond the Feed

Marketing built on clarity, not pressure.

Strategy-First Marketing Consulting for Small Businesses

The Bowerbird Agency helps small businesses, local brands, and service-based companies build ethical, sustainable marketing systems that work beyond social media. We focus on strategy, alignment, and long-term growth so your marketing feels intentional, effective, and manageable.

Little Bird Library: DIY Marketing Tools

Bowerbird Agency offers Marketing Strategy Support for Local businesses.

For Businesses To
Thrive Locally

We help businesses move away from fear-based tactics, constant posting, and algorithm chasing, replacing them with clarity, strategy, and sustainable growth.

You don’t need another social media package. You need a strategy that actually connects with your community.
We work with:

  • Service-based businesses

  • Retail shops

  • B2B & B2C brands with local customers

  • Political Campaigns

WHAT WE DO

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Strategic Marketing Consulting

We help businesses clarify their messaging, align their marketing channels, and build systems that support real growth. Consulting engagements focus on strategy, positioning, customer journeys, and omnichannel planning, with guidance tailored to your goals and capacity.

Includes:
• Brand and messaging clarity
• Omnichannel marketing strategy
• Website and SEO alignment
• Email and content strategy
• Campaign planning and prioritization

Marketing Support & Implementation

For clients who want hands-on support, we provide marketing implementation rooted in strategy. This work supports consistency, alignment, and momentum without sacrificing quality or clarity.

 

Includes:
• Content planning and coordination
• Campaign execution
• Website updates and optimization
• Email marketing support
• Ongoing strategic oversight

Workshops

Our workshops are designed for businesses that want to strengthen their marketing skills, systems, and confidence without overwhelm.

These sessions translate strategy into action through guided learning, practical frameworks, and clear next steps.

Includes:
• Live and virtual workshops
• Strategic intensives
• Team training sessions
• Guided implementation experiences

DIY Resources

Our DIY resources support business owners and teams who want to build stronger marketing systems at their own pace.

These tools are grounded in the same strategy-first approach we use with our consulting clients and are designed to be practical, reusable, and immediately useful.

Includes:
• DIY templates and workbooks
• Strategic checklists and guides
• The Little Birdie Resource Library

Blog

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TRUSTED BY INDEPENDENT BRANDS
LIKE YOURS

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Strategic content creation for small businesses aligned with brand voice and long-term marketing goals.
Strategic Content Creation for Small Businesses
Brand-led content creation supporting sustainable marketing strategies for small businesses.
Strategic Content Creation for Small Businesses
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Strategy-first website design for small businesses focused on clarity, structure, and sustainable growth.
High-Level MArketing Consutling Support
Strategy-first website design for small businesses focused on clarity, structure, and sustainable growth.
Strategy-first website design for small businesses focused on clarity, structure, and sustainable growth.
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"I hired the Bowerbird agency to work with our in house designer to create a new website, and put together a
Multipoint marketing plan for our company. After having worked with a singular approach marketing firm it was a breath of fresh air to experience working with such an outstanding partner in an industry saturated with over priced under delivering marketing firms. The results with the Bowerbird agency have been fantastic! Alexis is truly masterful at her job. Her creativity, knowledge of the industry and thoughtful approach to our companies specific industry has been exceptional. Alexis truly cares about her work and has far exceeded what we thought possible. Her weekly consulting calls have been invaluable to our social media presence and increased our traffic at a third of the spend. She is highly effective and efficient with her time, at an incredibly reasonable cost. I highly recommend Bowerbird for all your marketing, branding and logo development! Alexis is outstanding in her field."

-Heide, The Abernethy Center

CASE STUDIES

Corner 14

The Challenge

Corner 14, a bar + food cart hub in Oregon City, needed to grow awareness and event attendance without relying heavily on ads. Their goal was to increase organic reach, drive engagement, and attract younger local audiences.

The Strategy
The Bowerbird Agency built a community-first marketing system:

  • Weekly anchor content for Trivia Tuesday, Industry Night, and Sounds of Saturday

  • Storytelling to position Corner 14 as a destination, not just a venue

  • User-generated content and local hashtags to expand reach

  • Local SEO and Google profile optimization for event discovery

The Results

  • 157,742 reach (↑100%)

  • 1,705 content interactions (↑100%)

  • 919 link clicks (↑3,600%)

  • 509 profile visits (↑100%)

The Takeaway
Corner 14 doubled its organic performance in one year (and is still climbing!), driving higher event turnout and stronger brand recognition without relying on paid advertising.

Want results like this? Book Your Free Consultation

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"We absolutely love and adore The Bowerbird Agency. Alexis and Danielle are amazing at what they do. Their content is original, eye-catching, creative and engaging. They are great to work with and we think of them as family. Our business is so appreciative of ALL they do."

-Sara, Peak City Heating & Cooling

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French Bleue

The Challenge
French Bleue opened its doors in Apex, NC in October 2023 with no existing audience. The goal was clear: build brand recognition, drive foot traffic, and grow an online community—entirely through organic marketing.

The Strategy
The Bowerbird Agency created a brand and content system designed to scale from zero:

  • Elevated brand storytelling with a luxurious, curated tone to reflect French Bleue’s aesthetic

  • Consistent Instagram and Facebook publishing to build visibility and engagement

  • Local SEO and Google profile optimization to capture high-intent, local searches

  • Emphasis on experiential content showcasing products, interiors, and the in-store experience

The Results (Opening– Sept 2025)
French Bleue’s growth has been 100% organic:

  • 52,850 reach on Facebook (↑ 5.3M%)

  • 2,445 content interactions on Facebook (↑100%)

  • 11,287 Facebook visits + 293 new follows

  • 38,340 Instagram profile visits (↑112.7K%)

  • 1,208 Instagram follows

  • 47,874 Instagram reach (↑16.6K%)

  • 5,664 Instagram content interactions

  • 516 total link clicks across platforms

The Takeaway
In less than 2 years, French Bleue built a thriving community and established itself as a destination brand, entirely without paid advertising. Strategic storytelling, consistent content, and SEO turned zero awareness into measurable growth.

Want to build this kind of momentum for your brand? Book Your Free Consultation

"My business has worked with this awesome team for several months now - and we have a very high degree of appreciation for the deep engagement they bring to our business. They are highly focused on the client's success, always come up with great ideas, and are always there for you. Despite supporting a large number of businesses, Alexis is always so accessible, and that really helps a lot." -Pawan, Lune Spark

Jordan Lake Farm

The Challenge
Jordan Lake Farm is a longstanding agritourism brand with diverse, seasonal offerings — from flower picking to farm events. They needed to realign their brand to better represent their full experience, build awareness in the local community, and increase on-site engagement through social media.

The Strategy
The Bowerbird Agency led a mix of brand alignment, strategic planning, and hands-on marketing support:

  • Brand Realignment: Refined messaging and visuals to unify all seasonal offerings under one consistent story.

  • Seasonal Marketing Strategy: Built content campaigns around peak offerings like flower picking and harvest events.

  • Social Media Management: Consistent, engaging posts designed to highlight the farm experience and draw in local audiences.

  • Influencer & Community Buzz: Encouraged organic shares and engagement without formal outreach campaigns.

The Results (12+ Month Organic Growth)

  • 115,135 reach across Facebook + Instagram (↑100%)

  • 5,806 content interactions (↑100%)

  • 23,401 Facebook visits

  • 8,135 Instagram visits

  • 1,285 Instagram follows

  • 432 link clicks (↑1,100%)

  • 550 new Facebook follows (despite a natural seasonal drop-off)

  • Multiple on-site flower picking sell-outs

  • 20+ local influencers visited and posted about the farm — unprompted

The Takeaway
By realigning their brand and strengthening their seasonal marketing, Jordan Lake Farm turned tradition into momentum. With consistent messaging, strategy, and social support, they not only grew reach and engagement but also created sell-out demand and earned authentic influencer attention.

 

Want to transform your brand story like Jordan Lake Farm? Book Your Free Consultation

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"The Bowerbird Agency has been amazing to work with for our business! The team is truly passionate about helping our small business look professional and cohesive. Alexis and the rest of the staff are caring, patient, and enthusiastic. With Bowerbird, we have a plan and excellent execution in our digital content for social media. Using Bowerbird frees up our time so that we can focus on growing our business. Thanks for making the process so easy and not a chore!" -Bethany, Apex Gallyer & Custom Framing

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