5 Bowerbird-Approved Strategies to Boost Q4 Sales for Hyper-local Retail and Service-based Businesses
As the year winds down and Q4 approaches, hyper-local retail and service-based businesses are at a critical juncture to maximize their...
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Marketing tips, tools, and techniques to help small businesses grow and thrive
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- 2 min
The Hidden Costs of DIY Marketing: When Cutting Corners Hurts Your Business
In today's competitive landscape, businesses are constantly looking for ways to cut costs. One area that often gets targeted is...
- 2 min
Hyperlocal Hashtags: The Secret Weapon for Local Service Businesses
In the digital age, local service businesses face a unique challenge: How do you cut through the noise and reach potential customers...
- 2 min
Paid Ads Without a Digital Footprint? You're Burning Money, Not Building a Brand
In today's digital age, it's tempting to think that the fastest way to success is by investing in flashy ads and clever marketing...
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Confession Time: Why We Focus on Substance Over Trends
In the ever-evolving landscape of social media, it’s easy to get caught up in the whirlwind of viral trends and fleeting entertainment....
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Organic Social Media is Not Enough: Why Diversifying Your Marketing Efforts is Essential for Business Success
While organic social media marketing has its value in your marketing strategy, relying solely on this channel will limit your reach.
- 3 min
Growing Leads with an Effective Omni-Channel Marketing Strategy for B2B Service-Based Businesses
In the last 5-10 years, lead generation for service based B2B businesses has changed significantly. Gone are the days where B2B...
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Utilize Consumer Spending Data to Amplify your Messaging and Increase Sales in Q2
Consumer spending habits change with the seasons…or quarters as we typically call them. Q2 brings significant changes in how and what...
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A Comprehensive Guide to Auditing Your Business's Digital Footprint
In today's digital age, a business's online presence is a critical component of its overall success. A well-managed digital footprint can...
- 2 min
Unlocking Organic Discovery: Harnessing the Power of Keywords in Social Media
In the vast realm of social media, where countless voices compete for attention, utilizing keywords strategically can be a game-changer...
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The Power of Repetition
Social media is a crucial platform for small business owners to connect with their target audience and drive growth. However, with the...
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Should I pay for Advertising?
As a small business owner, we are often wondering if and when to save time spent creating targeted campaigns by investing in paid...
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3 ways to increase engagement on social media platforms:
You have spent hours and hours, day after day, month after month, year and after year creating content to appeal to your audience....
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15 Social Media Prompts for Retail
Shop owners, here are 15 prompts to inspire your social media marketing journey and increase your efficacy across platforms! 1. Share a...
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Grow your business by adding value to your products or services
Adding value to your products or services will grow your business! Here are some tips to help you get started: 1. Identify your...
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10 days of social media content for Instagram
We know you're all busy, working, growing, creating! Here are ten days of Instagram prompts to make life a little easier. Day 1: Share a...
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Ten Reasons to hire a marketing agency to support your small business!
We can think of a MILLION reasons why any and all small businesses should use a marketing agency like ours to grow their business. But,...
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Simplify your approach: One piece of content to rule them all!
Repurposing content is a great way to maximize your efforts and reach a wider audience across various platforms. Here are some...
- 2 min
10 ways artists & makers can grow their business using social media:
Growing a small, creative business can be challenging due to a variety of factors. Makers and artists, often have limited resources as...
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Here are 10 ways to increase marketing qualified leads through social media campaigns:
Marketing qualified leads (MQLs) are individuals or businesses who have demonstrated an interest in a company's products or services...
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